U.S. financial Services Company

Insurance, Financial Services

Securing Proprietary Valuation Logic While Maximizing Online Policy Access

Built a secure life policy calculator balancing user access with algorithm confidentiality.

Landing Pages & Websites

Enable seniors to estimate the market value of life insurance policies safely and easily online.

Needed to expose calculator functionality to users without revealing the proprietary valuation algorithm.

Implemented a hidden-variable calculator in WordPress using Flynt and ACF, with admin-only algorithm access and enhanced data security.

Protected algorithm as trade secret; ensured accurate valuations; enabled secure admin access; improved visitor engagement.

WordPress, Bootstrap